Ashly Audio, veteran manufacturer of professional audio signal processing and amplification equipment, has appointed Bardy Hayes and Alex Schloesser of Global Marketing Management (GMM) as its sales manager and sales engineer, respectively, in the Asia-Pacific region. (From left to right: John Sexton of Ashly, Bardy Hayes: APAC Sales Manager, Mark Wentling of Ashly, Alex Schloesser: APAC Sales Engineer, Kelly Trader: APAC Order/Sales Admin) Hayes will oversee the qualification and appointment of local distributors, as well as monitor sales and marketing goals. Schloesser will train and support the distribution channel. In a word, the duo will act as an extension of Ashly’s sales, marketing, and technical departments from Mongolia to Tasmania and from India to Tahiti.
“Global has a mature and well-managed territory, with deep networks that we will tap directly into,” said Mark Wentling, CEO at Ashly. “Alex’s technical training and support capabilities are world class, and Bardy’s able handling of regional planning and management will allow us to focus our energies on the more strategic side of building Ashly’s channels worldwide.” GMM has been in operation for over a decade and maintains offices in San Diego and Singapore.
“Ashly has a strong and stable brand reputation in the Asia-Pacific region,” said Hayes. “Ashly products sound great, fill real world needs, and are some of the most reliable in the world. The company has a high level of integrity and has respect from all parties fortunate enough to do business with them. We will work hard to strengthen all of the relationships between the factory and the channel in the Asia-Pacific region. We want to see Ashly in projects of all sizes and across a wide swath of applications.”